Grow Forward

The rapid evolution of new technology matched by rising customer expectations across all industries has made life increasingly complex for executives in the past few years. Our team excels at cutting through the noise with decision-making frameworks that prioritize technology initiatives aligned to measurable business outcomes. Here are four questions you can explore to get started:

1. First Party Data Models & CRM

Do I have a first-party data strategy to unlock the value of our own business intelligence to drive personalized experiences and account-based sales and marketing strategies? We help growing enterprise leverage advanced customer segmentation, distributed marketing and sales enablement to drive growth. 

2. Experience Innovation & Composable Content

Why is digital experience so important in my industry?  As CRM strategies advance to deliver highly personalized experiences at scale, digital touchpoints must be decoupled from the back-end data for performance and design. We bring decades of expertise in architecting, designing and deploying enterprise-scale CRM/CMS platforms to unlock new frontiers of efficiency and experience innovation. 

3. Organizational Readiness

Is my organization ready for change?  Rapid acceleration of digital experience innovation will place all businesses in all industries in a race toward meaningful differentiation. Executing those strategies requires new approaches to change management, adoption, collaboration, measurement and governance. We can help develop a 360-degree view of change and how to align that to long-term growth.

4. Everywhere Commerce

Commerce is a vital function of modern, more ever-connected businesses, where both B2B and B2C customers continue to build their expectations for convenience and value. The right partner and platform draws down on total cost of ownership, best enables decision makers to act, and invests in innovation so business can continue to meet their customer where and how they desire to buy.

At DefinedLogic, we are working with mid-enterprise executives on their digital transformation journey. Achieving quick wins has never been more possible. Depending on your unique dynamics, we will deliver a roadmap to help you champion the vision of the future across your c-suite team. 

If you’d like to learn more about how we approach business transformation with some of our key partnerships: 

For creating a leverageable first-party data model with full CRM platform capabilities - Hubspot

For a composable architecture to easily manage cross-channel content and deliver seamless customer experiences - Contentful

For leveling up your commerce experience while decreasing your total cost of ownership - BigCommerce

Simply contact us at 732-936-2118 or submit below.